Posts Tagged ‘Google 7-pack’

Google Special Offers

Written on November 30th, 2011 by Julieno shouts

Did you know that Infinity Dental Web can post special offers on your Google Business Listing? This is a great way to drive potential new patients to your practice. And an additional benefit is that is gives added weight to your business listing which helps in local search.

Per Google instruction,

“Your offer must contain a special discount that is not normally available to customers without an offer.”

Your offer can be as simple as a new patient offer, or a discount on specific services. Please send your special offer details to Julie@infinitydentalweb.com and be sure to include the expiration date. You can have up to two offers running at the same time.

About Julie Andersen

Dr. Theriot is now treating Medicaid patients

Written on August 26th, 2011 by Christin Patyno shouts

Dr. Theriot, one of our Infinity Dental Web clients has recently opened another location in Lafayette, LA.  At this location Dr. Theriot and staff will serve patients who have Medicaid benefits.  They plan to be open three days per week, and they are located at the following address:

Louisianna Dental Group
4702 Johnston Street
Suite D
Lafayette, LA 70346
Phone: 337-984-3046

Some of the services you may qualify for under Medicaid benefits are as follows:

  • Diagnostic Services
  • Preventive Services
  • Restorative Services
  • Endodontic Services
  • Periodontal Services
  • Removable Prosthodontics
  • Maxillofacial Prosthetics
  • Fixed Prosthodontics
  • Oral and Maxillofacial Surgery Services
  • Orthodontic Services
  • Adjunctive General Services

About Christin Paty

Christin Paty, VP of Marketing for Infinity Dental Web. Proven track record for building and maintaining great business relationships, and knowing how to get things done.

A Bad Review, Oh No!

Written on August 5th, 2011 by Julieno shouts

By now, we all know the importance of online reviews. But what should you do if you receive one that, well, let’s just say doesn’t show your best side?  Should you ignore it, address it, justify it, or simply cry about it? While any of those actions are suitable, let’s discuss what the best action should be.

First of all, remember that you are only human and no one can please everyone one hundred percent of the time. No one trusts ALL positive reviews. Your future patients will acknowledge that you are not perfect and sometimes a less than optimal review reinforces that your reviews are being submitted by actual people.

Secondly, do you recognize or have an idea of which patient left the negative review?  Was every effort made to satisfy the patient?  Were you aware that there was even a problem?

Here are a few suggestions of what you can do:

  • If you can respond to the complaint privately, that would be ideal.  If amends are made, then perhaps the patient would agree to remove the review.  This would be the best case scenario.
  • If you do not know who the patient is, then perhaps you would like to respond publicly to the review.  Keep in mind that you do not want to engage in a “battle” on the internet, so keep your response cordial and diplomatic.
  • But what if you know who the patient is, and that there is just no way to please this individual?  In this scenario, it would probably be best not to even justify the review with a response.

Lastly, the best way to deal with a negative review is to get more positive reviews.  Additional reviews will help to push the negative review lower on the list.  And in the eyes of Google and the other search engines, the more reviews you have, the better.  So if you look at it this way, your negative review can actually have an extremely positive impact on your practice!

We here at Infinity Dental Web are always available to answer your questions or offer advice on how to ask patients for reviews.  Please contact us if you need additional assistance.

About Julie Andersen

Logo Designs by Infinity Dental Web

Written on December 14th, 2010 by Christin Patyno shouts

Not only do we design great websites and provide high-powered SEO services with impressive results, we also do custom logo design work for our clients at a fraction of the cost.

Here are some of our latest logo designs created by Jen, one of our many talented designers.

FINAL_Landman_Logo_01

 

 

 

 

 

Logo_01

 

 

 

 

 

 

For more information about Infinity Dental Web, please explore our website.

About Christin Paty

Christin Paty, VP of Marketing for Infinity Dental Web. Proven track record for building and maintaining great business relationships, and knowing how to get things done.

Rising to the Top in The New Google Places Search

Written on November 9th, 2010 by David Hallno shouts

It’s been a couple of weeks now since Google rolled out its new Google Places Search. In case you haven’t noticed, the Google 7-pack, which is a location-based search with a different algorithm from the general search listings which have been called Google Universal Search, has been merged with Universal Search. It has thrown some of the SEO world into a tizzy.

Our clients, however, have fared well with the change. In general, when we have had these Google upheavals, we have actually become even more competitive. With this Google update, Dr. Shayne Guffey, who has been #3 for Mesa Dentist, has jumped to #1. Dr. Brian McKay, who has faced extremely stiff competition in tech-savvy Seattle, has been #2 for Seattle Cosmetic Dentist. He has finally landed the #1 spot. Dr. Art Chal, who has been primarily optimized for Phoenix Cosmetic Dentist, has retained his #1 ranking for that term, but in addition has jumped from #10 to #2 for Phoenix Dentist. Dr. Coleman Burgess has been #10 for Wilmington Dentist, and has moved to #1.

People ask us how we are able to do it. I think it comes from my long history of search engine optimization and the insight that has given me for how the people at the search engines think. They are ultimately looking for quality content, and if you focus on that, you tend to rise a little higher every time the search engines discover newer and better ways for ranking websites. For this last upheaval, we also have to credit our staying on top of all the news coming out of Google. Back in March, we invested a significant amount of money in a high-powered course that helped us dissect the thinking behind the algorithm driving the Google 7-pack. We had just hired Wes Harder, and gave him the assignment of optimizing our clients’ Google Business Listings. So when that algorithm was merged with the Universal algorithm, websites that were not keeping up with everything new fell in the rankings, and ours rose.

- Dr. David Hall

About David Hall

David Hall is the founder and president of Infinity Dental Web. He was a practicing dentist for many years and is an accredited member of the American Academy of Cosmetic Dentistry.